Signs are the cornerstone of the customer experience. Effective, attractive signs paint a picture for your visitors and customers. They let them know who you are, what you do, and how you can assist them with their life. There are many different ways that businesses use signs and graphics for business identification, promotion, and to provide customer assistance.
We can create a single sign or graphic element, or an entire custom business signs package for your business. If you already have existing signage, we can create new, matching signage to complement what you currently have in place.
Types of Business Signage
There are 3 subsets of business signage: identification signage, promotional signage, and accessibility signage.
Each of these performs a specific function, and the collection of these signage elements allows you to manage a business that not only brings in new customers but is legally compliant with all local ordinances as well.
Business Identification Signage
Business Identification signage is used for building brand awareness. By displaying your brand name and logo in relevant places, such as your storefront sign, lobby sign, or monument sign, you not only let customers know that you are there, you also begin to build brand recognition for your business. In addition to identification signage, this also includes business information signage, such as your hours of operation sign, address sign, and any other important information your visitors need to know about your business.
Promotional Signs For Business
Promotional signs are used for educating and exciting customers about special events, sales, or offers. This can include a variety of interior and exterior business signage, such as promotional product displays, window graphics, yard signs, vehicle wraps, indoor & outdoor banners, real estate signs, and more. Promotional signage can also be used to build business at trade shows and conventions, through the use of impactful trade show displays and exhibits.
Accessibility/ADA Signs For Business
Accessibility signs assist those who may have trouble reading traditional signage due to an impairment, ailment, or disability. There are very specific legal regulations regarding signage for the disabled and visually impaired, and it is imperative that your business complies with these regulations. Our team understands the importance of legal compliance. We produce ADA signage that is cohesive with your existing signage, attractive, and compliant with all state and federal law. There are also regulations regarding signage placement that we will follow if installing your signage for you, or we can share with you if you choose to install your ADA signage yourself.
Full-Service Business Sign Company
Every business is unique, and as such, will have unique signage needs. Our goal is to be a one-stop provider for all of your custom business signs, whether you are just starting and looking to create a cohesive branding package, or if you just need a quick yard sign to promote an open house.
We work with you every step of the way, from consultation to installation, to ensure that the sign products we produce for you are attractive, complementary of your existing branding or signage, and delivered on time and on budget.
Free Consultation with a Sign Expert
Show your customers you mean business with high-quality, durable business signage by your local trusted signage provider, Charlotte Sign Company!
Call Charlotte Sign Company at 704-374-5418 for your Free Consultation with a Building Signs Expert!